CV

Led the team responsible for Wayfair’s design system, supporting web and native app experiences across 8 branded themes for customer- and supplier-facing products. Owned the design system vision and strategy. Directly managed a multidisciplinary team of design managers, designers, technical writers, and program managers. Focused on evangelism, adoption, and evolving the system to meet organizational needs.

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Highlights:

• Defined and owned the vision, strategy, and roadmap for design systems and accessibility across web and native platforms
• Built deep partnerships with leadership teams to develop OKRs and roadmaps that aligned the design system with business priorities and stakeholder needs
• Cultivated an engaged design system community through education programs, office hours, and support channels

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Led a team of 10 designers and owned the strategy for web and native app design systems, supporting both customer- and supplier-facing products for Wayfair’s portfolio of brands. Focused on cross-platform consistency, operational efficiency through consolidation and tooling improvements, and adoption.

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Highlights:

• Expanded scope of the design system to support both customer- and supplier- facing experiences
• Consolidated three design systems into one, reducing effort to maintain multiple web design systems by 60%
• Unified design language for web and native apps through a shared token repo
• Migrated 180 designers from Sketch to Figma, leading tooling strategy, onboarding, and training
• Led onboarding and training to support adoption of the design system and tools across the design team

Strategic design leader on the design systems team focused on adoption and scaling the web design system to support Wayfair’s portfolio of brands.

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Highlights:

• Increased design system coverage from 61% to 85% in 6 months across web experiences
• Defined and facilitated the implementation of design tokens to support 6+ branded themes
• Reduced effort required to create and maintain themes by 80%
• Launched redesign for Wayfair’s portfolio of brands through the design system
• Developed and documented processes for contribution, peer reviews, releases, and deprecation

Led product design and acted as product owner for productivity tools within Marcel, Publicis Groupe’s AI platform built in partnership with Microsoft. Integrated tools into the platform including Office 365, time tracking, and cloud-based file storage systems. Designed app and voice-based experiences including dialog flows and conversational UI.

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Earlier work focused on digital experiences for clients including: BJ’s Wholesale Club, Prudential, and Comcast.

Led web design projects with a focus on user experience, interface design, information architecture, wireframes, prototypes, and style guides. Clients spanned various industries including: travel & tourism, higher education, nonprofit, healthcare, and finance.