Grover:Β Bank of the Future Concept for Adobe Summit

Overview

The bank of the future. Grover is a banking app concept centered around the value of shared experiences, account management and rewarding financial health. The concept of Grover was created for Adobe Summit 2017 to illustrate the future of banking around the needs of the modern consumer.

My role on this project

Grover was an exciting, fast-paced project for our small creative team. We leveraged research insights collected from previous work done with a financial client to inform the direction and decisions made for this pitch. I collaborated with another UX lead and visual designers to conceptualize a brand identity for Grover. I also created the storyboard for the pitch and wireframes for user flows featured in the demo video above.

Decorative image that displays select mobile app wireframes from the Grover App project

Creating the bank of the future

Traditional banking services and offerings are outdated. The bank of the future will empower consumers to foster a closer relationship with their money and enable them to do more.

Experience design principles

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Simplify banking by keeping everything in one place.

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Deliver actionable, real-time financial education.

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Provide personable, proactive customer service.

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Recognize and celebrate financial achievements.

@ Sapient Razorfish for Adobe Summit
2017